Zumiez (ZUMZ) stock: insider trades, news & valuation
Consumer Discretionary · Net sellingShare price and insider trades
Zumiez insider trading at a glance (Oct 9, 2026): in the past 12 months, 1 insider bought $134K and 6 sold $1.7M of ZUMZ stock on the open market; P/E 21.0 vs. a sector median of 19.1.
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ZUMZ insider buying and selling by quarter
Open-market purchases (green, above the line) and sales (red, below), by trade date.
| Quarter | Bought | Purchases | Sold | Sales |
|---|---|---|---|---|
| Q4 2026 | — | 0 | — | 0 |
| Q3 2026 | $134K | 1 | — | 0 |
| Q2 2026 | — | 0 | $335K | 5 |
| Q1 2026 | — | 0 | — | 0 |
| Q4 2025 | — | 0 | $1.3M | 8 |
Valuation, profit and volume
Summary
Over the past 12 months, 1 Zumiez Inc insider reported open-market purchases totaling $134K, while 6 insiders reported sales totaling $1.7M. 1 of 13 recorded sales were made under pre-scheduled Rule 10b5-1 trading plans, which are usually less informative than discretionary sales.
ZUMZ stock news and SEC filings
Recent 8-K filings and headlines. Tone is scored from the headline wording; “Policy” marks regulatory, trade or government topics.
Insider transactions
Open-market purchases and sales.
| Filed | Insider | Type | Shares | Price | Value | Since | Score |
|---|---|---|---|---|---|---|---|
| Sep 28SEC | Adam Christopher EllisPresident | Buy | 10,00083,664 held (+14%) | $13.40 | $134K | +8.1% | — |
| Jun 15SEC | Liliana Gil VallettaDirector | Sell | 5405,264 held (−9%) | $18.64 | $10K | -22.3% | — |
| Jun 12SEC | Liliana Gil VallettaDirector | Sell | 3,8417,123 held (−35%) | $18.82 | $72K | -23.1% | — |
| Jun 12SEC | Liliana Gil VallettaDirector | Sell | 1,3195,804 held (−19%) | $18.81 | $25K | -23.0% | — |
| Jun 11SEC | Liliana Gil VallettaDirector | Sell | 30010,964 held (−3%) | $19.41 | $6K | -25.4% | — |
| Apr 2SEC | Chris K. VisserGeneral Counsel | Sell | 9,97443,500 held (−19%) | $22.21 | $222K | -34.8% | — |
| Dec 23SEC | Adam Christopher EllisPresident | Sell | 7,31960,031 held (−11%) | $28.41 | $208K | -49.0% | — |
| Dec 19SEC | Travis SmithDirector | Sell | 9,17522,954 held (−29%) | $28.36 | $260K | -48.9% | — |
| Dec 16SEC | Chris K. VisserGeneral Counsel | Sell | 8,15946,187 held (−15%) | $29.39 | $240K | -50.7% | — |
| Dec 16SEC | Guy Matthew HarklessDirector | Sell Plan | 2,50014,385 held (−15%) | $29.19 | $73K | -50.4% | — |
| Dec 16SEC | Chris K. VisserGeneral Counsel | Sell | 1,88444,303 held (−4%) | $29.12 | $55K | -50.3% | — |
| Dec 16SEC | Chris K. VisserGeneral Counsel | Sell | 72744,303 held (−2%) | $30.25 | $22K | -52.1% | — |
| Dec 9SEC | Travis SmithDirector | Sell | 9,34932,129 held (−23%) | $30.10 | $281K | -51.9% | — |
| Dec 9SEC | Carmen BauzaDirector | Sell | 7,00010,409 held (−40%) | $29.69 | $208K | -51.2% | — |
Insiders at Zumiez Inc
| Insider | Bought | Sold | Last filing | Score |
|---|---|---|---|---|
| Adam Christopher EllisPresident | $134K | $208K | Sep 28, 2026 | — |
| Travis SmithDirector | — | $542K | Dec 19, 2025 | — |
| Chris K. VisserGeneral Counsel | — | $538K | Apr 2, 2026 | — |
| Carmen BauzaDirector | — | $208K | Dec 9, 2025 | — |
| Liliana Gil VallettaDirector | — | $113K | Jun 15, 2026 | — |
| Guy Matthew HarklessDirector | — | $73K | Dec 16, 2025 | — |
Insider activity at other Consumer Discretionary companies
Same sector, ranked by insider buying in the last 90 days.
ZUMZ stock: common questions
Are Zumiez Inc insiders buying ZUMZ stock?
In the past 12 months, 1 insiders reported open-market purchases of ZUMZ worth $134K. The latest was President Adam Christopher Ellis bought $134K of ZUMZ at $13.40 — first open-market purchase in our records.
Are Zumiez Inc insiders selling ZUMZ stock?
6 insiders reported sales worth $1.7M over the same period.
Where does this data come from?
Every transaction comes from Form 4 filings that insiders must submit to the SEC within two business days of a trade. We pull them from SEC EDGAR every night.
What is ZUMZ's P/E ratio?
ZUMZ trades at about 21.0 times trailing earnings, compared with a median of 19.1 for the Consumer Discretionary sector.
What is ZUMZ's 52-week range?
Over the past year ZUMZ has traded between $13.20 and $30.62. It last closed at $14.48 on Oct 9, 2026.