ULTA
Ulta Beauty insider trading
Consumer Discretionary · Heavy selling
Close · Oct 5, 2026
$542.72
-4.3% over 12 months
Share price and insider trades
ULTA closeInsider buyInsider sale
Bought, 12 months$0
Sold, 12 months$1.8M
Insiders buying0
Insiders selling3
Valuation, profit and volume
P/E (trailing)n/aSector median 18.6
Market value—
Profit margin—Revenue growth —
Volume vs. 50-day0.6×Last 5 sessions
Insiders' paper profit—On all tracked purchases —
Summary
Over the past 12 months, 0 Ulta Beauty insiders reported open-market purchases totaling $0, while 3 insiders reported sales totaling $1.8M. 0 of 4 recorded sales were made under pre-scheduled Rule 10b5-1 trading plans, which are usually less informative than discretionary sales.
Insider transactions
Open-market purchases and sales. 23 grants, option exercises and tax withholdings are not shown.
| Filed | Insider | Type | Shares | Price | Value | Since | Score |
|---|---|---|---|---|---|---|---|
| Sep 21SEC | Kecia SteelmanCEO, President | Sell | 2,000 | $545.88 | $1.1M | -0.6% | — |
| Sep 14SEC | Lorna NaglerDirector | Sell | 600 | $537.31 | $322K | +1.0% | — |
| Jun 16SEC | George R Mrkonic Jr.Director | Sell | 383 | $475.84 | $182K | +14.1% | — |
| Apr 7SEC | George R Mrkonic Jr.Director | Sell | 452 | $539.29 | $244K | +0.6% | — |
Insiders at Ulta Beauty
| Insider | Bought | Sold | Last filing | Score |
|---|---|---|---|---|
| Kecia SteelmanCEO, President | — | $1.1M | Sep 21, 2026 | — |
| George R Mrkonic Jr.Director | — | $426K | Jun 16, 2026 | — |
| Lorna NaglerDirector | — | $322K | Sep 14, 2026 | — |
| Kelly E GarciaCTO | — | — | Sep 3, 2026 | — |
| Brieane Lee OlsonDirector | — | — | Sep 2, 2026 | — |
| Martin BrokDirector | — | — | Jun 11, 2026 | — |
| Catherine Ann HalliganDirector | — | — | Jun 11, 2026 | — |
| Stephenie Lee LandryDirector | — | — | Jun 11, 2026 | — |
| Mike C. SmithDirector | — | — | Jun 11, 2026 | — |
| Rene G. CasaresGeneral Counsel | — | — | Apr 2, 2026 | — |
| Christopher DeloreficeCFO | — | — | Apr 2, 2026 | — |
| Anita Jane RyanChief Human Resources Officer | — | — | Apr 2, 2026 | — |
| Christopher LialiosSvp, Controller (P. Acct Ofc.) | — | — | Apr 2, 2026 | — |
Insider activity at other Consumer Discretionary companies
Same sector, ranked by insider buying in the last 90 days.
Common questions about ULTA insiders
Are Ulta Beauty insiders buying ULTA stock?
In the past 12 months, 0 insiders reported open-market purchases of ULTA worth $0.
Are Ulta Beauty insiders selling ULTA stock?
3 insiders reported sales worth $1.8M over the same period.
Where does this data come from?
Every transaction comes from Form 4 filings that insiders must submit to the SEC within two business days of a trade. We pull them from SEC EDGAR every night.