Simply Good Foods (SMPL) stock: insider trades, news & valuation
Strong buyingShare price and insider trades
Simply Good Foods insider trading at a glance (Oct 9, 2026): in the past 12 months, 4 insiders bought $1.4M and 1 sold $114K of SMPL stock on the open market.
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SMPL insider buying and selling by quarter
Open-market purchases (green, above the line) and sales (red, below), by trade date.
| Quarter | Bought | Purchases | Sold | Sales |
|---|---|---|---|---|
| Q4 2026 | — | 0 | — | 0 |
| Q3 2026 | — | 0 | — | 0 |
| Q2 2026 | $1.1M | 2 | — | 0 |
| Q1 2026 | — | 0 | — | 0 |
| Q4 2025 | $299K | 2 | $114K | 1 |
Valuation, profit and volume
Summary
Over the past 12 months, 4 Simply Good Foods Co insiders reported open-market purchases totaling $1.4M, while 1 insider reported sales totaling $114K. Among insiders with enough purchase history to measure, James M Kilts (Director) has the highest Insider Score at 100. 0 of 1 recorded sales were made under pre-scheduled Rule 10b5-1 trading plans, which are usually less informative than discretionary sales.
Insider transactions
Open-market purchases and sales.
| Filed | Insider | Type | Shares | Price | Value | Since | Score |
|---|---|---|---|---|---|---|---|
| May 18SEC | Clayton C Daley Jr.Director | Buy | 10,000111,743 held (+10%) | $11.78 | $118K | -13.6% | — |
| Apr 24SEC | James M KiltsDirector | Buy | 80,000172,854 held (+86%) | $12.39 | $991K | -17.8% | 100 |
| Nov 19SEC | Michael L ClawsonChief Commercial Officer | Buy | 5,00037,620 held (+15%) | $20.00 | $100K | -49.1% | — |
| Nov 12SEC | Timothy Allen MatthewsVp, Controller And Cao | Sell | 5,85918,065 held (−24%) | $19.47 | $114K | -47.7% | — |
| Nov 10SEC | Christopher J BealerCFO | Buy | 9,94632,966 held (+43%) | $20.01 | $199K | -49.1% | — |
Insiders at Simply Good Foods Co
| Insider | Bought | Sold | Last filing | Score |
|---|---|---|---|---|
| James M KiltsDirector | $991K | — | Apr 24, 2026 | 100 |
| Christopher J BealerCFO | $199K | — | Nov 10, 2025 | — |
| Clayton C Daley Jr.Director | $118K | — | May 18, 2026 | — |
| Michael L ClawsonChief Commercial Officer | $100K | — | Nov 19, 2025 | — |
| Timothy Allen MatthewsVp, Controller And Cao | — | $114K | Nov 12, 2025 | — |
SMPL stock: common questions
Are Simply Good Foods Co insiders buying SMPL stock?
In the past 12 months, 4 insiders reported open-market purchases of SMPL worth $1.4M. The latest was Director Clayton C Daley Jr. bought $118K of SMPL at $11.78 — first open-market purchase in our records.
Are Simply Good Foods Co insiders selling SMPL stock?
1 insiders reported sales worth $114K over the same period.
Where does this data come from?
Every transaction comes from Form 4 filings that insiders must submit to the SEC within two business days of a trade. We pull them from SEC EDGAR every night.
What is SMPL's 52-week range?
Over the past year SMPL has traded between $9.43 and $25.44. It last closed at $10.18 on Oct 9, 2026.