MediaAlpha (MAX) stock: insider trades, news & valuation
Heavy selling
Close · Oct 9, 2026
$10.09
-5.5% on the day
-6.6% over 12 months
52-week range $7.17 – $14.27
Share price and insider trades
MAX closeInsider buyInsider sale
Bought, 12 months$0
Sold, 12 months$32.3M
Insiders buying0
Insiders selling5
MediaAlpha insider trading at a glance (Oct 9, 2026): in the past 12 months, 0 insiders bought $0 and 5 sold $32.3M of MAX stock on the open market.
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MAX insider buying and selling by quarter
Open-market purchases (green, above the line) and sales (red, below), by trade date.
| Quarter | Bought | Purchases | Sold | Sales |
|---|---|---|---|---|
| Q4 2026 | — | 0 | $263K | 2 |
| Q3 2026 | — | 0 | $13.9M | 90 |
| Q2 2026 | — | 0 | $5.6M | 51 |
| Q1 2026 | — | 0 | $6.8M | 90 |
| Q4 2025 | — | 0 | $1.5M | 17 |
Valuation, profit and volume
P/E (trailing)n/aSector median —
Market value—
Profit margin—Revenue growth —
Volume vs. 50-day1.7×Last 5 sessions
Insiders' paper profit—On all tracked purchases —
Summary
Over the past 12 months, 0 MediaAlpha, Inc. insiders reported open-market purchases totaling $0, while 5 insiders reported sales totaling $32.3M. 250 of 250 recorded sales were made under pre-scheduled Rule 10b5-1 trading plans, which are usually less informative than discretionary sales.
Insider transactions
Open-market purchases and sales.
| Filed | Insider | Type | Shares | Price | Value | Since | Score |
|---|---|---|---|---|---|---|---|
| Oct 9 NewSEC | Steven YiSee Remarks | Sell Plan | 24,0002,315,740 held (−1%) | $10.04 | $241K | +0.5% | — |
| Oct 9 NewSEC | Steven YiSee Remarks | Sell Plan | 2,0332,313,707 held (−0%) | $11.01 | $22K | -8.3% | — |
| Sep 25SEC | Kuanling Amy YehCTO | Sell Plan | 3,000546,091 held (−1%) | $9.40 | $28K | +7.3% | — |
| Sep 23SEC | Eugene NonkoDirector | Sell Plan | 6,667854,550 held (−1%) | $10.78 | $72K | -6.4% | — |
| Sep 23SEC | Eugene NonkoDirector | Sell Plan | 6,667861,217 held (−1%) | $10.53 | $70K | -4.2% | — |
| Sep 23SEC | Eugene NonkoDirector | Sell Plan | 1,067800,821 held (−0%) | $10.79 | $12K | -6.5% | — |
| Sep 23SEC | Eugene NonkoDirector | Sell Plan | 1,067801,888 held (−0%) | $10.54 | $11K | -4.3% | — |
| Sep 16SEC | Keith CramerChief Revenue Officer | Sell Plan | 13,000251,303 held (−5%) | $11.49 | $149K | -12.2% | — |
| Sep 16SEC | Eugene NonkoDirector | Sell Plan | 7,778882,430 held (−1%) | $11.96 | $93K | -15.6% | — |
| Sep 16SEC | Eugene NonkoDirector | Sell Plan | 7,273875,157 held (−1%) | $11.49 | $84K | -12.2% | — |
| Sep 16SEC | Eugene NonkoDirector | Sell Plan | 7,273867,884 held (−1%) | $11.24 | $82K | -10.2% | — |
| Sep 16SEC | Eugene NonkoDirector | Sell Plan | 2,667806,835 held (−0%) | $12.03 | $32K | -16.1% | — |
| Sep 16SEC | Eugene NonkoDirector | Sell Plan | 1,940804,895 held (−0%) | $11.48 | $22K | -12.1% | — |
| Sep 16SEC | Eugene NonkoDirector | Sell Plan | 1,940802,955 held (−0%) | $11.25 | $22K | -10.3% | — |
| Sep 10SEC | Eugene NonkoDirector | Sell Plan | 7,273904,754 held (−1%) | $11.70 | $85K | -13.8% | — |
| Sep 10SEC | Eugene NonkoDirector | Sell Plan | 7,273890,208 held (−1%) | $11.62 | $85K | -13.2% | — |
| Sep 10SEC | Eugene NonkoDirector | Sell Plan | 7,273897,481 held (−1%) | $11.41 | $83K | -11.6% | — |
| Sep 10SEC | Eugene NonkoDirector | Sell Plan | 1,940813,382 held (−0%) | $11.70 | $23K | -13.8% | — |
| Sep 10SEC | Eugene NonkoDirector | Sell Plan | 1,940811,442 held (−0%) | $11.65 | $23K | -13.4% | — |
| Sep 10SEC | Eugene NonkoDirector | Sell Plan | 1,940809,502 held (−0%) | $11.52 | $22K | -12.4% | — |
| Sep 9SEC | Kuanling Amy YehCTO | Sell Plan | 3,000549,091 held (−1%) | $12.00 | $36K | -15.9% | — |
| Sep 2SEC | Steven YiSee Remarks | Sell Plan | 48,0002,339,740 held (−2%) | $12.38 | $594K | -18.5% | — |
| Sep 2SEC | Eugene NonkoDirector | Sell Plan | 7,778927,583 held (−1%) | $12.61 | $98K | -20.0% | — |
| Sep 2SEC | Eugene NonkoDirector | Sell Plan | 7,778919,805 held (−1%) | $12.39 | $96K | -18.6% | — |
| Sep 2SEC | Eugene NonkoDirector | Sell Plan | 7,778912,027 held (−1%) | $12.25 | $95K | -17.6% | — |
| Sep 2SEC | Eugene NonkoDirector | Sell Plan | 2,667820,656 held (−0%) | $12.59 | $34K | -19.9% | — |
| Sep 2SEC | Eugene NonkoDirector | Sell Plan | 2,667817,989 held (−0%) | $12.45 | $33K | -19.0% | — |
| Sep 2SEC | Eugene NonkoDirector | Sell Plan | 2,667815,322 held (−0%) | $12.22 | $33K | -17.4% | — |
| Aug 26SEC | Eugene NonkoDirector | Sell Plan | 8,205951,344 held (−1%) | $12.99 | $107K | -22.3% | — |
| Aug 26SEC | Eugene NonkoDirector | Sell Plan | 8,205943,139 held (−1%) | $12.87 | $106K | -21.6% | — |
| Aug 26SEC | Eugene NonkoDirector | Sell Plan | 7,778935,361 held (−1%) | $12.55 | $98K | -19.6% | — |
| Aug 26SEC | Eugene NonkoDirector | Sell Plan | 3,282829,272 held (−0%) | $12.99 | $43K | -22.3% | — |
| Aug 26SEC | Eugene NonkoDirector | Sell Plan | 3,282825,990 held (−0%) | $12.89 | $42K | -21.7% | — |
| Aug 26SEC | Eugene NonkoDirector | Sell Plan | 2,667823,323 held (−0%) | $12.56 | $33K | -19.7% | — |
| Aug 19SEC | Eugene NonkoDirector | Sell Plan | 8,205959,549 held (−1%) | $13.23 | $109K | -23.7% | — |
| Aug 19SEC | Eugene NonkoDirector | Sell Plan | 8,205967,754 held (−1%) | $12.88 | $106K | -21.7% | — |
| Aug 19SEC | Eugene NonkoDirector | Sell Plan | 8,205975,959 held (−1%) | $12.78 | $105K | -21.0% | — |
| Aug 19SEC | Eugene NonkoDirector | Sell Plan | 3,282832,554 held (−0%) | $13.20 | $43K | -23.6% | — |
| Aug 19SEC | Eugene NonkoDirector | Sell Plan | 3,282835,836 held (−0%) | $12.90 | $42K | -21.8% | — |
| Aug 19SEC | Eugene NonkoDirector | Sell Plan | 3,282839,118 held (−0%) | $12.82 | $42K | -21.3% | — |
| Aug 17SEC | Keith CramerChief Revenue Officer | Sell Plan | 13,000264,303 held (−5%) | $12.76 | $166K | -20.9% | — |
| Aug 17SEC | Kuanling Amy YehCTO | Sell Plan | 12,000541,985 held (−2%) | $13.55 | $163K | -25.5% | — |
| Aug 12SEC | Eugene NonkoDirector | Sell Plan | 8,2051,000,574 held (−1%) | $13.57 | $111K | -25.6% | — |
| Aug 12SEC | Eugene NonkoDirector | Sell Plan | 8,205992,369 held (−1%) | $13.24 | $109K | -23.8% | — |
| Aug 12SEC | Eugene NonkoDirector | Sell Plan | 8,205984,164 held (−1%) | $12.78 | $105K | -21.0% | — |
| Aug 12SEC | Eugene NonkoDirector | Sell Plan | 3,282845,682 held (−0%) | $13.36 | $44K | -24.5% | — |
| Aug 12SEC | Eugene NonkoDirector | Sell Plan | 3,282848,964 held (−0%) | $13.30 | $44K | -24.1% | — |
| Aug 12SEC | Eugene NonkoDirector | Sell Plan | 3,282842,400 held (−0%) | $12.89 | $42K | -21.7% | — |
| Aug 5SEC | Steven YiSee Remarks | Sell Plan | 72,0002,387,690 held (−3%) | $12.64 | $910K | -20.2% | — |
| Aug 5SEC | Eugene NonkoDirector | Sell Plan | 8,2051,024,335 held (−1%) | $12.48 | $102K | -19.2% | — |
| Aug 5SEC | Eugene NonkoDirector | Sell Plan | 7,7781,016,557 held (−1%) | $12.45 | $97K | -19.0% | — |
| Aug 5SEC | Eugene NonkoDirector | Sell Plan | 7,7781,008,779 held (−1%) | $12.28 | $96K | -17.8% | — |
| Aug 5SEC | Eugene NonkoDirector | Sell Plan | 3,282857,580 held (−0%) | $12.54 | $41K | -19.5% | — |
| Aug 5SEC | Eugene NonkoDirector | Sell Plan | 2,667854,913 held (−0%) | $12.50 | $33K | -19.3% | — |
| Aug 5SEC | Eugene NonkoDirector | Sell Plan | 2,667852,246 held (−0%) | $12.36 | $33K | -18.4% | — |
| Jul 29SEC | Eugene NonkoDirector | Sell Plan | 10,8431,042,064 held (−1%) | $13.78 | $149K | -26.8% | — |
| Jul 29SEC | Eugene NonkoDirector | Sell Plan | 9,5241,032,540 held (−1%) | $14.05 | $134K | -28.2% | — |
| Jul 29SEC | Eugene NonkoDirector | Sell Plan | 8,2051,052,907 held (−1%) | $13.28 | $109K | -24.0% | — |
| Jul 29SEC | Eugene NonkoDirector | Sell Plan | 6,622865,814 held (−1%) | $13.86 | $92K | -27.2% | — |
| Jul 29SEC | Eugene NonkoDirector | Sell Plan | 4,952860,862 held (−1%) | $14.05 | $70K | -28.2% | — |
| Jul 29SEC | Eugene NonkoDirector | Sell Plan | 3,282872,436 held (−0%) | $13.28 | $44K | -24.0% | — |
| Jul 22SEC | Eugene NonkoDirector | Sell Plan | 9,5241,070,636 held (−1%) | $14.33 | $136K | -29.6% | — |
| Jul 22SEC | Eugene NonkoDirector | Sell Plan | 9,5241,080,160 held (−1%) | $13.82 | $132K | -27.0% | — |
| Jul 22SEC | Eugene NonkoDirector | Sell Plan | 9,5241,061,112 held (−1%) | $13.71 | $131K | -26.4% | — |
| Jul 22SEC | Eugene NonkoDirector | Sell Plan | 4,952880,670 held (−1%) | $14.33 | $71K | -29.6% | — |
| Jul 22SEC | Eugene NonkoDirector | Sell Plan | 4,952885,622 held (−1%) | $13.87 | $69K | -27.3% | — |
| Jul 22SEC | Eugene NonkoDirector | Sell Plan | 4,952875,718 held (−1%) | $13.81 | $68K | -26.9% | — |
| Jul 17SEC | Steven YiSee Remarks | Sell Plan | 82,4572,472,023 held (−3%) | $14.39 | $1.2M | -29.9% | — |
| Jul 17SEC | Steven YiSee Remarks | Sell Plan | 12,3332,459,690 held (−0%) | $14.20 | $175K | -28.9% | — |
| Jul 17SEC | Kuanling Amy YehCTO | Sell Plan | 10,000556,985 held (−2%) | $14.51 | $145K | -30.5% | — |
| Jul 17SEC | Kuanling Amy YehCTO | Sell Plan | 3,000553,985 held (−1%) | $13.95 | $42K | -27.7% | — |
| Jul 15SEC | Steven YiSee Remarks | Sell Plan | 114,2922,554,480 held (−4%) | $14.17 | $1.6M | -28.8% | — |
| Jul 15SEC | Steven YiSee Remarks | Sell Plan | 37,7012,668,772 held (−1%) | $14.06 | $530K | -28.2% | — |
| Jul 15SEC | Keith CramerChief Revenue Officer | Sell Plan | 13,000267,528 held (−5%) | $14.19 | $184K | -28.9% | — |
| Jul 15SEC | Eugene NonkoDirector | Sell Plan | 10,8431,108,732 held (−1%) | $13.76 | $149K | -26.7% | — |
| Jul 15SEC | Eugene NonkoDirector | Sell Plan | 9,5241,089,684 held (−1%) | $14.14 | $135K | -28.6% | — |
| Jul 15SEC | Steven YiSee Remarks | Sell Plan | 9,4962,706,473 held (−0%) | $14.05 | $133K | -28.2% | — |
| Jul 15SEC | Eugene NonkoDirector | Sell Plan | 9,5241,099,208 held (−1%) | $13.90 | $132K | -27.4% | — |
| Jul 15SEC | Eugene NonkoDirector | Sell Plan | 6,622900,478 held (−1%) | $13.81 | $91K | -26.9% | — |
| Jul 15SEC | Eugene NonkoDirector | Sell Plan | 4,952890,574 held (−1%) | $14.03 | $69K | -28.1% | — |
| Jul 15SEC | Eugene NonkoDirector | Sell Plan | 4,952895,526 held (−1%) | $13.85 | $69K | -27.1% | — |
| Jul 8SEC | Steven YiSee Remarks | Sell Plan | 26,4672,715,969 held (−1%) | $14.07 | $372K | -28.3% | — |
| Jul 8SEC | Eugene NonkoDirector | Sell Plan | 25,3521,137,304 held (−2%) | $13.86 | $351K | -27.2% | — |
| Jul 8SEC | Eugene NonkoDirector | Sell Plan | 24,992915,334 held (−3%) | $13.91 | $348K | -27.5% | — |
| Jul 8SEC | Steven YiSee Remarks | Sell Plan | 17,2542,742,436 held (−1%) | $14.01 | $242K | -28.0% | — |
| Jul 8SEC | Eugene NonkoDirector | Sell Plan | 9,5241,127,780 held (−1%) | $14.06 | $134K | -28.2% | — |
| Jul 8SEC | Eugene NonkoDirector | Sell Plan | 8,2051,119,575 held (−1%) | $13.61 | $112K | -25.9% | — |
| Jul 8SEC | Eugene NonkoDirector | Sell Plan | 4,952910,382 held (−1%) | $14.08 | $70K | -28.3% | — |
| Jul 8SEC | Eugene NonkoDirector | Sell Plan | 3,282907,100 held (−0%) | $13.78 | $45K | -26.8% | — |
| Jul 1SEC | Steven YiSee Remarks | Sell Plan | 96,0002,759,690 held (−3%) | $12.90 | $1.2M | -21.8% | — |
| Jul 1SEC | Eugene NonkoDirector | Sell Plan | 9,0591,162,656 held (−1%) | $12.80 | $116K | -21.2% | — |
| Jul 1SEC | Eugene NonkoDirector | Sell Plan | 7,7781,171,715 held (−1%) | $12.44 | $97K | -18.9% | — |
| Jul 1SEC | Eugene NonkoDirector | Sell Plan | 7,7781,179,493 held (−1%) | $11.93 | $93K | -15.4% | — |
| Jul 1SEC | Eugene NonkoDirector | Sell Plan | 4,512940,326 held (−0%) | $12.77 | $58K | -21.0% | — |
| Jul 1SEC | Eugene NonkoDirector | Sell Plan | 2,667944,838 held (−0%) | $12.42 | $33K | -18.8% | — |
| Jul 1SEC | Eugene NonkoDirector | Sell Plan | 2,667947,505 held (−0%) | $11.81 | $31K | -14.6% | — |
| Jun 26SEC | Kuanling Amy YehCTO | Sell Plan | 3,000566,985 held (−1%) | $11.16 | $33K | -9.6% | — |
| Jun 24SEC | Eugene NonkoDirector | Sell Plan | 6,6671,187,271 held (−1%) | $10.47 | $70K | -3.6% | — |
| Jun 24SEC | Eugene NonkoDirector | Sell Plan | 6,6671,193,938 held (−1%) | $10.17 | $68K | -0.8% | — |
| Jun 24SEC | Eugene NonkoDirector | Sell Plan | 6,6671,200,605 held (−1%) | $10.15 | $68K | -0.6% | — |
| Jun 24SEC | Eugene NonkoDirector | Sell Plan | 1,067950,172 held (−0%) | $10.46 | $11K | -3.5% | — |
| Jun 24SEC | Eugene NonkoDirector | Sell Plan | 1,067951,239 held (−0%) | $10.09 | $11K | +0.0% | — |
| Jun 24SEC | Eugene NonkoDirector | Sell Plan | 1,067952,306 held (−0%) | $10.00 | $11K | +0.9% | — |
| Jun 18SEC | Steven YiSee Remarks | Sell Plan | 24,0002,855,690 held (−1%) | $10.01 | $240K | +0.8% | — |
| Jun 18SEC | Eugene NonkoDirector | Sell Plan | 13,3341,213,939 held (−1%) | $10.00 | $133K | +0.9% | — |
| Jun 18SEC | Eugene NonkoDirector | Sell Plan | 6,6671,207,272 held (−1%) | $10.01 | $67K | +0.8% | — |
| Jun 18SEC | Eugene NonkoDirector | Sell Plan | 2,134954,440 held (−0%) | $10.00 | $21K | +0.9% | — |
| Jun 18SEC | Eugene NonkoDirector | Sell Plan | 1,067953,373 held (−0%) | $10.00 | $11K | +0.9% | — |
| Jun 15SEC | Keith CramerChief Revenue Officer | Sell Plan | 13,000280,528 held (−4%) | $9.47 | $123K | +6.5% | — |
| Jun 12SEC | Eugene NonkoDirector | Sell Plan | 20,0011,227,273 held (−2%) | $10.00 | $200K | +0.9% | — |
| Jun 12SEC | Eugene NonkoDirector | Sell Plan | 3,201956,574 held (−0%) | $10.00 | $32K | +0.9% | — |
| Jun 5SEC | Kuanling Amy YehCTO | Sell Plan | 3,000569,985 held (−1%) | $8.89 | $27K | +13.5% | — |
| May 19SEC | Keith CramerChief Revenue Officer | Sell Plan | 13,000293,528 held (−4%) | $8.05 | $105K | +25.3% | — |
| May 19SEC | Kuanling Amy YehCTO | Sell Plan | 12,000572,985 held (−2%) | $8.05 | $97K | +25.3% | — |
| May 19SEC | Jeffrey B CoyneGeneral Counsel | Sell Plan | 5,000591,764 held (−1%) | $8.10 | $40K | +24.6% | — |
| May 6SEC | Steven YiSee Remarks | Sell Plan | 4,0002,879,690 held (−0%) | $9.14 | $37K | +10.4% | — |
| May 6SEC | Steven YiSee Remarks | Sell Plan | 4,0002,887,690 held (−0%) | $9.05 | $36K | +11.5% | — |
| May 6SEC | Steven YiSee Remarks | Sell Plan | 4,0002,883,690 held (−0%) | $8.93 | $36K | +13.0% | — |
| Apr 29SEC | Steven YiSee Remarks | Sell Plan | 33,6632,924,994 held (−1%) | $9.99 | $336K | +1.0% | — |
| Apr 29SEC | Eugene NonkoDirector | Sell Plan | 27,972987,384 held (−3%) | $10.04 | $281K | +0.5% | — |
| Apr 29SEC | Eugene NonkoDirector | Sell Plan | 27,5131,279,312 held (−2%) | $10.04 | $276K | +0.5% | — |
| Apr 29SEC | Eugene NonkoDirector | Sell Plan | 26,8881,247,274 held (−2%) | $10.01 | $269K | +0.8% | — |
| Apr 29SEC | Steven YiSee Remarks | Sell Plan | 26,7392,891,690 held (−1%) | $10.00 | $267K | +0.9% | — |
| Apr 29SEC | Eugene NonkoDirector | Sell Plan | 25,606959,775 held (−3%) | $10.01 | $256K | +0.8% | — |
| Apr 29SEC | Steven YiSee Remarks | Sell Plan | 6,5652,918,429 held (−0%) | $10.00 | $66K | +0.9% | — |
| Apr 29SEC | Eugene NonkoDirector | Sell Plan | 5,1501,274,162 held (−0%) | $10.00 | $52K | +0.9% | — |
| Apr 29SEC | Eugene NonkoDirector | Sell Plan | 2,003985,381 held (−0%) | $10.00 | $20K | +0.9% | — |
| Apr 22SEC | Eugene NonkoDirector | Sell Plan | 49,8441,329,099 held (−4%) | $10.04 | $500K | +0.5% | — |
| Apr 22SEC | Steven YiSee Remarks | Sell Plan | 28,5432,978,704 held (−1%) | $10.06 | $287K | +0.3% | — |
| Apr 22SEC | Eugene NonkoDirector | Sell Plan | 24,5291,030,528 held (−2%) | $10.05 | $247K | +0.4% | — |
| Apr 22SEC | Eugene NonkoDirector | Sell Plan | 22,2741,306,825 held (−2%) | $10.07 | $224K | +0.2% | — |
| Apr 22SEC | Steven YiSee Remarks | Sell Plan | 16,0472,962,657 held (−1%) | $10.08 | $162K | +0.1% | — |
| Apr 22SEC | Eugene NonkoDirector | Sell Plan | 15,1721,015,356 held (−1%) | $10.09 | $153K | +0.0% | — |
| Apr 22SEC | Steven YiSee Remarks | Sell Plan | 4,0002,958,657 held (−0%) | $9.88 | $40K | +2.1% | — |
| Apr 15SEC | Keith CramerChief Revenue Officer | Sell Plan | 10,000296,754 held (−3%) | $9.68 | $97K | +4.2% | — |
| Apr 15SEC | Steven YiSee Remarks | Sell Plan | 4,0003,007,247 held (−0%) | $9.68 | $39K | +4.2% | — |
| Apr 15SEC | Steven YiSee Remarks | Sell Plan | 4,0003,011,247 held (−0%) | $9.47 | $38K | +6.5% | — |
| Apr 15SEC | Steven YiSee Remarks | Sell Plan | 4,0003,015,247 held (−0%) | $9.07 | $36K | +11.2% | — |
| Apr 10SEC | Kuanling Amy YehCTO | Sell Plan | 3,000574,879 held (−1%) | $9.25 | $28K | +9.1% | — |
| Apr 8SEC | Steven YiSee Remarks | Sell Plan | 4,0003,019,247 held (−0%) | $9.78 | $39K | +3.2% | — |
| Apr 8SEC | Steven YiSee Remarks | Sell Plan | 4,0003,023,247 held (−0%) | $9.46 | $38K | +6.7% | — |
| Apr 8SEC | Steven YiSee Remarks | Sell Plan | 4,0003,027,247 held (−0%) | $9.34 | $37K | +8.0% | — |
| Apr 1SEC | Steven YiSee Remarks | Sell Plan | 4,0003,035,247 held (−0%) | $9.60 | $38K | +5.1% | — |
| Apr 1SEC | Steven YiSee Remarks | Sell Plan | 4,0003,039,247 held (−0%) | $9.23 | $37K | +9.3% | — |
| Apr 1SEC | Steven YiSee Remarks | Sell Plan | 4,0003,031,247 held (−0%) | $9.15 | $37K | +10.3% | — |
| Mar 27SEC | Kuanling Amy YehCTO | Sell Plan | 3,000577,879 held (−1%) | $9.44 | $28K | +6.9% | — |
| Mar 25SEC | Steven YiSee Remarks | Sell Plan | 4,0003,051,247 held (−0%) | $9.67 | $39K | +4.3% | — |
| Mar 25SEC | Steven YiSee Remarks | Sell Plan | 4,0003,047,247 held (−0%) | $9.48 | $38K | +6.4% | — |
| Mar 25SEC | Steven YiSee Remarks | Sell Plan | 4,0003,043,247 held (−0%) | $9.42 | $38K | +7.1% | — |
| Mar 18SEC | Steven YiSee Remarks | Sell Plan | 4,0003,055,247 held (−0%) | $9.59 | $38K | +5.2% | — |
| Mar 17SEC | Keith CramerChief Revenue Officer | Sell Plan | 10,000306,754 held (−3%) | $9.89 | $99K | +2.0% | — |
| Mar 17SEC | Steven YiSee Remarks | Sell Plan | 5,2273,059,247 held (−0%) | $9.94 | $52K | +1.5% | — |
| Mar 17SEC | Steven YiSee Remarks | Sell Plan | 4,0003,064,474 held (−0%) | $9.93 | $40K | +1.6% | — |
| Mar 17SEC | Eugene NonkoDirector | Sell Plan | 2,4441,056,956 held (−0%) | $10.00 | $24K | +0.9% | — |
| Mar 17SEC | Eugene NonkoDirector | Sell Plan | 1,8991,055,057 held (−0%) | $10.00 | $19K | +0.9% | — |
| Mar 17SEC | Eugene NonkoDirector | Sell Plan | 4581,379,347 held (−0%) | $10.00 | $5K | +0.9% | — |
| Mar 17SEC | Eugene NonkoDirector | Sell Plan | 4041,378,943 held (−0%) | $10.00 | $4K | +0.9% | — |
| Mar 11SEC | Steven YiSee Remarks | Sell Plan | 5,6502,627,974 held (−0%) | $9.86 | $56K | +2.3% | — |
| Mar 11SEC | Steven YiSee Remarks | Sell Plan | 4,0002,623,974 held (−0%) | $9.75 | $39K | +3.5% | — |
| Mar 11SEC | Steven YiSee Remarks | Sell Plan | 4,0002,619,974 held (−0%) | $9.68 | $39K | +4.2% | — |
| Mar 11SEC | Eugene NonkoDirector | Sell Plan | 2,1151,379,805 held (−0%) | $10.00 | $21K | +0.9% | — |
| Mar 11SEC | Eugene NonkoDirector | Sell Plan | 1,992884,950 held (−0%) | $10.00 | $20K | +0.9% | — |
| Mar 6SEC | Kuanling Amy YehCTO | Sell Plan | 3,000393,979 held (−1%) | $10.34 | $31K | -2.4% | — |
| Mar 4SEC | Eugene NonkoDirector | Sell Plan | 59,2021,395,320 held (−4%) | $10.01 | $593K | +0.8% | — |
| Mar 4SEC | Eugene NonkoDirector | Sell Plan | 48,801897,742 held (−5%) | $10.01 | $488K | +0.8% | — |
| Mar 4SEC | Steven YiSee Remarks | Sell Plan | 39,2522,649,624 held (−1%) | $9.99 | $392K | +1.0% | — |
| Mar 4SEC | Steven YiSee Remarks | Sell Plan | 8,0002,633,624 held (−0%) | $10.07 | $81K | +0.2% | — |
| Mar 4SEC | Steven YiSee Remarks | Sell Plan | 8,0002,641,624 held (−0%) | $10.03 | $80K | +0.6% | — |
| Mar 4SEC | Eugene NonkoDirector | Sell Plan | 6,7001,388,620 held (−0%) | $10.05 | $67K | +0.4% | — |
| Mar 4SEC | Eugene NonkoDirector | Sell Plan | 6,7001,381,920 held (−0%) | $10.02 | $67K | +0.7% | — |
| Mar 4SEC | Eugene NonkoDirector | Sell Plan | 5,400892,342 held (−1%) | $10.05 | $54K | +0.4% | — |
| Mar 4SEC | Eugene NonkoDirector | Sell Plan | 5,400886,942 held (−1%) | $10.02 | $54K | +0.7% | — |
| Feb 25SEC | Eugene NonkoDirector | Sell Plan | 14,4981,454,522 held (−1%) | $10.00 | $145K | +0.9% | — |
| Feb 25SEC | Eugene NonkoDirector | Sell Plan | 10,599946,543 held (−1%) | $10.00 | $106K | +0.9% | — |
| Feb 25SEC | Steven YiSee Remarks | Sell Plan | 8,7482,688,876 held (−0%) | $10.00 | $87K | +0.9% | — |
| Feb 25SEC | Steven YiSee Remarks | Sell Plan | 4,0002,697,624 held (−0%) | $9.00 | $36K | +12.1% | — |
| Feb 25SEC | Steven YiSee Remarks | Sell Plan | 4,0002,701,624 held (−0%) | $8.80 | $35K | +14.7% | — |
| Feb 25SEC | Steven YiSee Remarks | Sell Plan | 4,0002,705,624 held (−0%) | $7.75 | $31K | +30.2% | — |
| Feb 19SEC | Steven YiSee Remarks | Sell Plan | 4,0002,713,624 held (−0%) | $7.34 | $29K | +37.5% | — |
| Feb 19SEC | Steven YiSee Remarks | Sell Plan | 4,0002,709,624 held (−0%) | $7.29 | $29K | +38.4% | — |
| Feb 19SEC | Steven YiSee Remarks | Sell Plan | 4,0002,717,624 held (−0%) | $7.16 | $29K | +40.9% | — |
| Feb 17SEC | Kuanling Amy YehCTO | Sell Plan | 12,000381,662 held (−3%) | $7.31 | $88K | +38.0% | — |
| Feb 17SEC | Keith CramerChief Revenue Officer | Sell Plan | 10,000182,154 held (−5%) | $7.16 | $72K | +40.9% | — |
| Feb 17SEC | Jeffrey B CoyneGeneral Counsel | Sell Plan | 5,000436,783 held (−1%) | $7.30 | $36K | +38.2% | — |
| Feb 11SEC | Steven YiSee Remarks | Sell Plan | 4,0002,711,330 held (−0%) | $8.74 | $35K | +15.4% | — |
| Feb 11SEC | Steven YiSee Remarks | Sell Plan | 4,0002,707,330 held (−0%) | $8.71 | $35K | +15.8% | — |
| Feb 11SEC | Steven YiSee Remarks | Sell Plan | 4,0002,703,330 held (−0%) | $7.99 | $32K | +26.3% | — |
| Feb 4SEC | Steven YiSee Remarks | Sell Plan | 8,0002,727,330 held (−0%) | $10.32 | $83K | -2.2% | — |
| Feb 4SEC | Steven YiSee Remarks | Sell Plan | 8,0002,719,330 held (−0%) | $10.04 | $80K | +0.5% | — |
| Feb 4SEC | Eugene NonkoDirector | Sell Plan | 6,7001,475,720 held (−0%) | $10.36 | $69K | -2.6% | — |
| Feb 4SEC | Eugene NonkoDirector | Sell Plan | 6,7001,469,020 held (−0%) | $10.06 | $67K | +0.3% | — |
| Feb 4SEC | Eugene NonkoDirector | Sell Plan | 5,400944,248 held (−1%) | $10.35 | $56K | -2.5% | — |
| Feb 4SEC | Eugene NonkoDirector | Sell Plan | 5,400938,848 held (−1%) | $10.06 | $54K | +0.3% | — |
| Feb 4SEC | Steven YiSee Remarks | Sell Plan | 4,0002,715,330 held (−0%) | $8.94 | $36K | +12.9% | — |
| Jan 28SEC | Steven YiSee Remarks | Sell Plan | 8,0002,751,330 held (−0%) | $10.89 | $87K | -7.3% | — |
| Jan 28SEC | Steven YiSee Remarks | Sell Plan | 8,0002,735,330 held (−0%) | $10.57 | $85K | -4.5% | — |
| Jan 28SEC | Steven YiSee Remarks | Sell Plan | 8,0002,743,330 held (−0%) | $10.51 | $84K | -4.0% | — |
| Jan 28SEC | Eugene NonkoDirector | Sell Plan | 6,7001,495,820 held (−0%) | $10.85 | $73K | -7.0% | — |
| Jan 28SEC | Eugene NonkoDirector | Sell Plan | 6,7001,482,420 held (−0%) | $10.57 | $71K | -4.5% | — |
| Jan 28SEC | Eugene NonkoDirector | Sell Plan | 6,7001,489,120 held (−0%) | $10.51 | $70K | -4.0% | — |
| Jan 28SEC | Eugene NonkoDirector | Sell Plan | 5,400960,448 held (−1%) | $10.87 | $59K | -7.2% | — |
| Jan 28SEC | Eugene NonkoDirector | Sell Plan | 5,400949,648 held (−1%) | $10.58 | $57K | -4.6% | — |
| Jan 28SEC | Eugene NonkoDirector | Sell Plan | 5,400955,048 held (−1%) | $10.52 | $57K | -4.1% | — |
| Jan 22SEC | Steven YiSee Remarks | Sell Plan | 8,0002,775,330 held (−0%) | $11.20 | $90K | -9.9% | — |
| Jan 22SEC | Steven YiSee Remarks | Sell Plan | 8,0002,759,330 held (−0%) | $11.20 | $90K | -9.9% | — |
| Jan 22SEC | Steven YiSee Remarks | Sell Plan | 8,0002,767,330 held (−0%) | $11.02 | $88K | -8.4% | — |
| Jan 22SEC | Eugene NonkoDirector | Sell Plan | 6,7001,515,920 held (−0%) | $11.21 | $75K | -10.0% | — |
| Jan 22SEC | Eugene NonkoDirector | Sell Plan | 6,7001,502,520 held (−0%) | $11.20 | $75K | -9.9% | — |
| Jan 22SEC | Eugene NonkoDirector | Sell Plan | 6,7001,509,220 held (−0%) | $11.02 | $74K | -8.4% | — |
| Jan 22SEC | Eugene NonkoDirector | Sell Plan | 5,400976,648 held (−1%) | $11.21 | $61K | -10.0% | — |
| Jan 22SEC | Eugene NonkoDirector | Sell Plan | 5,400965,848 held (−1%) | $11.20 | $60K | -9.9% | — |
| Jan 22SEC | Eugene NonkoDirector | Sell Plan | 5,400971,248 held (−1%) | $11.02 | $60K | -8.4% | — |
| Jan 16SEC | Keith CramerChief Revenue Officer | Sell Plan | 10,000177,169 held (−5%) | $11.37 | $114K | -11.3% | — |
| Jan 16SEC | Kuanling Amy YehCTO | Sell Plan | 3,000393,662 held (−1%) | $11.48 | $34K | -12.1% | — |
| Jan 14SEC | Steven YiSee Remarks | Sell Plan | 8,0002,783,330 held (−0%) | $11.69 | $94K | -13.7% | — |
| Jan 14SEC | Steven YiSee Remarks | Sell Plan | 8,0002,799,330 held (−0%) | $11.51 | $92K | -12.3% | — |
| Jan 14SEC | Steven YiSee Remarks | Sell Plan | 8,0002,791,330 held (−0%) | $11.37 | $91K | -11.3% | — |
| Jan 14SEC | Eugene NonkoDirector | Sell Plan | 6,7001,522,620 held (−0%) | $11.70 | $78K | -13.8% | — |
| Jan 14SEC | Eugene NonkoDirector | Sell Plan | 6,7001,536,020 held (−0%) | $11.52 | $77K | -12.4% | — |
| Jan 14SEC | Eugene NonkoDirector | Sell Plan | 6,7001,529,320 held (−0%) | $11.38 | $76K | -11.3% | — |
| Jan 14SEC | Eugene NonkoDirector | Sell Plan | 5,400982,048 held (−1%) | $11.70 | $63K | -13.8% | — |
| Jan 14SEC | Eugene NonkoDirector | Sell Plan | 5,400992,848 held (−1%) | $11.52 | $62K | -12.4% | — |
| Jan 14SEC | Eugene NonkoDirector | Sell Plan | 5,400987,448 held (−1%) | $11.38 | $61K | -11.3% | — |
| Jan 7SEC | Steven YiSee Remarks | Sell Plan | 8,0002,823,330 held (−0%) | $11.98 | $96K | -15.8% | — |
| Jan 7SEC | Steven YiSee Remarks | Sell Plan | 8,0002,815,330 held (−0%) | $11.87 | $95K | -15.0% | — |
| Jan 7SEC | Steven YiSee Remarks | Sell Plan | 8,0002,807,330 held (−0%) | $11.66 | $93K | -13.5% | — |
| Jan 7SEC | Eugene NonkoDirector | Sell Plan | 6,7001,556,120 held (−0%) | $11.98 | $80K | -15.8% | — |
| Jan 7SEC | Eugene NonkoDirector | Sell Plan | 6,7001,549,420 held (−0%) | $11.87 | $80K | -15.0% | — |
| Jan 7SEC | Eugene NonkoDirector | Sell Plan | 6,7001,542,720 held (−0%) | $11.66 | $78K | -13.5% | — |
| Jan 7SEC | Eugene NonkoDirector | Sell Plan | 5,4001,009,048 held (−1%) | $11.99 | $65K | -15.8% | — |
| Jan 7SEC | Eugene NonkoDirector | Sell Plan | 5,4001,003,648 held (−1%) | $11.87 | $64K | -15.0% | — |
| Jan 7SEC | Eugene NonkoDirector | Sell Plan | 5,400998,248 held (−1%) | $11.67 | $63K | -13.5% | — |
| Jan 2SEC | Kuanling Amy YehCTO | Sell Plan | 3,000396,662 held (−1%) | $12.95 | $39K | -22.1% | — |
| Dec 31SEC | Steven YiSee Remarks | Sell Plan | 8,0002,831,330 held (−0%) | $12.94 | $104K | -22.0% | — |
| Dec 31SEC | Steven YiSee Remarks | Sell Plan | 8,0002,839,330 held (−0%) | $12.79 | $102K | -21.1% | — |
| Dec 31SEC | Steven YiSee Remarks | Sell Plan | 8,0002,847,330 held (−0%) | $12.65 | $101K | -20.2% | — |
| Dec 31SEC | Eugene NonkoDirector | Sell Plan | 6,7001,562,820 held (−0%) | $12.93 | $87K | -22.0% | — |
| Dec 31SEC | Eugene NonkoDirector | Sell Plan | 6,7001,569,520 held (−0%) | $12.80 | $86K | -21.2% | — |
| Dec 31SEC | Eugene NonkoDirector | Sell Plan | 6,7001,576,220 held (−0%) | $12.65 | $85K | -20.2% | — |
| Dec 31SEC | Eugene NonkoDirector | Sell Plan | 5,4001,014,448 held (−1%) | $12.93 | $70K | -22.0% | — |
| Dec 31SEC | Eugene NonkoDirector | Sell Plan | 5,4001,019,848 held (−1%) | $12.80 | $69K | -21.2% | — |
| Dec 31SEC | Eugene NonkoDirector | Sell Plan | 5,4001,025,248 held (−1%) | $12.65 | $68K | -20.2% | — |
| Dec 29SEC | Steven YiSee Remarks | Sell Plan | 8,0002,871,330 held (−0%) | $12.86 | $103K | -21.5% | — |
| Dec 29SEC | Steven YiSee Remarks | Sell Plan | 8,0002,863,330 held (−0%) | $12.68 | $101K | -20.4% | — |
| Dec 29SEC | Steven YiSee Remarks | Sell Plan | 8,0002,855,330 held (−0%) | $12.67 | $101K | -20.4% | — |
| Dec 29SEC | Eugene NonkoDirector | Sell Plan | 6,7001,596,320 held (−0%) | $12.91 | $86K | -21.8% | — |
| Dec 29SEC | Eugene NonkoDirector | Sell Plan | 6,7001,589,620 held (−0%) | $12.68 | $85K | -20.4% | — |
| Dec 29SEC | Eugene NonkoDirector | Sell Plan | 6,7001,582,920 held (−0%) | $12.67 | $85K | -20.4% | — |
| Dec 29SEC | Eugene NonkoDirector | Sell Plan | 5,4001,041,448 held (−1%) | $12.91 | $70K | -21.8% | — |
| Dec 29SEC | Eugene NonkoDirector | Sell Plan | 5,4001,036,048 held (−1%) | $12.68 | $68K | -20.4% | — |
Insiders at MediaAlpha, Inc.
| Insider | Bought | Sold | Last filing | Score |
|---|---|---|---|---|
| Eugene NonkoDirector | — | $16.0M | Sep 23, 2026 | — |
| Steven YiSee Remarks | — | $13.8M | Oct 9, 2026 | — |
| Keith CramerChief Revenue Officer | — | $1.2M | Sep 16, 2026 | — |
| Kuanling Amy YehCTO | — | $1.0M | Sep 25, 2026 | — |
| Jeffrey B CoyneGeneral Counsel | — | $143K | May 19, 2026 | — |
MAX stock: common questions
Are MediaAlpha, Inc. insiders buying MAX stock?
In the past 12 months, 0 insiders reported open-market purchases of MAX worth $0.
Are MediaAlpha, Inc. insiders selling MAX stock?
5 insiders reported sales worth $32.3M over the same period.
Where does this data come from?
Every transaction comes from Form 4 filings that insiders must submit to the SEC within two business days of a trade. We pull them from SEC EDGAR every night.
What is MAX's 52-week range?
Over the past year MAX has traded between $7.17 and $14.27. It last closed at $10.09 on Oct 9, 2026.