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LFVN

Lifevantage (LFVN) stock: insider trades, news & valuation

Consumer Staples · Net selling
Close · Oct 9, 2026 $6.00 +0.2% on the day -34.0% over 12 months 52-week range $3.96 – $10.62

Share price and insider trades

LFVN closeInsider buyInsider sale
24681012NovDecJan 2026FebMarAprMayJunJulAugSepOctSold $641 on 2026-09-11 · Kristen CunninghamBought $5,265 on 2025-12-15 · Darwin LewisBought $5,518 on 2026-03-16 · Darwin LewisBought $6,063 on 2026-06-15 · Darwin LewisBought $6,071 on 2026-09-15 · Darwin LewisBought $20,645 on 2026-02-09 · Darwin LewisBought $21,068 on 2026-02-26 · Judd DaytonBought $47,565 on 2026-03-02 · Judd DaytonSold $55,008 on 2026-09-14 · Kristen CunninghamSold $80,937 on 2025-11-19 · Michael A BeindorffBought $83,789 on 2026-02-27 · Judd DaytonSold $85,500 on 2026-06-03 · Michael A BeindorffSold $249,530 on 2025-11-07 · Michael A Beindorff
Bought, 12 months$173K
Sold, 12 months$472K
Insiders buying2
Insiders selling2

Lifevantage insider trading at a glance (Oct 9, 2026): in the past 12 months, 2 insiders bought $173K and 2 sold $472K of LFVN stock on the open market; P/E 15.0 vs. a sector median of 22.0.

LFVN insider buying and selling by quarter

Open-market purchases (green, above the line) and sales (red, below), by trade date.

Q4 2025: $5K bought (1 trades)$5KQ4 2025: $330K sold (3 trades)Q4 2025Q1 2026: $179K bought (5 trades)$179KQ1 2026Q2 2026: $6K bought (1 trades)$6KQ2 2026: $86K sold (1 trades)Q2 2026Q3 2026: $6K bought (1 trades)$6KQ3 2026: $56K sold (2 trades)Q3 2026Q4 2026
QuarterBoughtPurchasesSoldSales
Q4 2026—0—0
Q3 2026$6K1$56K2
Q2 2026$6K1$86K1
Q1 2026$179K5—0
Q4 2025$5K1$330K3

Valuation, profit and volume

P/E (trailing)15.0Sector median 22.0
Market value$75.5MPackaged Foods
Profit margin2.8%Revenue growth -23.1%
Volume vs. 50-day0.6×Last 5 sessions
Insiders' paper profit+$48KOn all tracked purchases +24.6%

Summary

Over the past 12 months, 2 Lifevantage Corp insiders reported open-market purchases totaling $173K, while 2 insiders reported sales totaling $472K. 0 of 6 recorded sales were made under pre-scheduled Rule 10b5-1 trading plans, which are usually less informative than discretionary sales.

LFVN stock news and SEC filings

Recent 8-K filings and headlines. Tone is scored from the headline wording; “Policy” marks regulatory, trade or government topics.

Insider transactions

Open-market purchases and sales.

Filed Insider Type Shares Price Value Since Score
Sep 17SEC Darwin LewisDirector Buy 976138,244 held (+1%) $6.22 $6K -3.5% —
Sep 14SEC Kristen CunninghamChief Sales Officer Sell 8,901120,162 held (−7%) $6.18 $55K -2.9% —
Sep 14SEC Kristen CunninghamChief Sales Officer Sell 100129,063 held (−0%) $6.41 $641 -6.4% —
Jun 17SEC Darwin LewisDirector Buy 705137,268 held (+1%) $8.60 $6K -30.2% —
Jun 5SEC Michael A BeindorffDirector Sell 10,00041,625 held (−19%) $8.55 $86K -29.8% —
Mar 18SEC Darwin LewisDirector Buy 1,055136,563 held (+1%) $5.23 $6K +14.7% —
Mar 2SEC Judd DaytonDirector Buy 18,09769,859 held (+35%) $4.63 $84K +29.6% —
Mar 2SEC Judd DaytonDirector Buy 10,50080,359 held (+15%) $4.53 $48K +32.5% —
Mar 2SEC Judd DaytonDirector Buy 4,60051,762 held (+10%) $4.58 $21K +31.0% —
Feb 11SEC Darwin LewisDirector Buy 3,955135,508 held (+3%) $5.22 $21K +14.9% —
Dec 17SEC Darwin LewisDirector Buy 805131,553 held (+1%) $6.54 $5K -8.3% —
Nov 21SEC Michael A BeindorffDirector Sell 12,60743,806 held (−22%) $6.42 $81K -6.5% —
Nov 10SEC Michael A BeindorffDirector Sell 35,00056,413 held (−38%) $6.92 $242K -13.3% —
Nov 10SEC Michael A BeindorffDirector Sell 1,00035,389 held (−3%) $7.33 $7K -18.1% —

Insiders at Lifevantage Corp

InsiderBoughtSoldLast filingScore
Judd DaytonDirector $152K — Mar 2, 2026 —
Michael A BeindorffDirector — $416K Jun 5, 2026 —
Darwin LewisDirector $44K — Sep 17, 2026 —
Kristen CunninghamChief Sales Officer — $56K Sep 14, 2026 —

Insider activity at other Consumer Staples companies

Same sector, ranked by insider buying in the last 90 days.

  • COE51Talk Online Education Group$134M bought
  • SUJASUJA LIFE, INC.$29.0M bought
  • COURCoursera, Inc.$11.4M bought
  • ENHAEnhanced Group Inc.$11.1M bought
  • LWAYLifeway Foods, Inc.$8.3M bought
  • NATRNATURES SUNSHINE PRODUCTS INC$2.6M bought

LFVN stock: common questions

Are Lifevantage Corp insiders buying LFVN stock?

In the past 12 months, 2 insiders reported open-market purchases of LFVN worth $173K. The latest was Director Darwin Lewis bought $6K of LFVN at $6.22.

Are Lifevantage Corp insiders selling LFVN stock?

2 insiders reported sales worth $472K over the same period.

Where does this data come from?

Every transaction comes from Form 4 filings that insiders must submit to the SEC within two business days of a trade. We pull them from SEC EDGAR every night.

What is LFVN's P/E ratio?

LFVN trades at about 15.0 times trailing earnings, compared with a median of 22.0 for the Consumer Staples sector.

What is LFVN's 52-week range?

Over the past year LFVN has traded between $3.96 and $10.62. It last closed at $6.00 on Oct 9, 2026.