Goosehead Insurance (GSHD) stock: insider trades, news & valuation
Financials · Strong buying
Close · Oct 9, 2026
$43.51
-4.1% on the day
-37.2% over 12 months
52-week range $34.37 – $78.37
Share price and insider trades
GSHD closeInsider buyInsider sale
Bought, 12 months$20.1M
Sold, 12 months$34.3M
Insiders buying9
Insiders selling6
Goosehead Insurance insider trading at a glance (Oct 9, 2026): in the past 12 months, 9 insiders bought $20.1M and 6 sold $34.3M of GSHD stock on the open market, including a cluster buy that began May 14, 2026; P/E 31.8 vs. a sector median of 12.2.
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GSHD insider buying and selling by quarter
Open-market purchases (green, above the line) and sales (red, below), by trade date.
| Quarter | Bought | Purchases | Sold | Sales |
|---|---|---|---|---|
| Q4 2026 | — | 0 | — | 0 |
| Q3 2026 | $18.5M | 11 | $20.1M | 23 |
| Q2 2026 | $765K | 5 | $9.1M | 11 |
| Q1 2026 | $250K | 1 | — | 0 |
| Q4 2025 | $577K | 4 | $5.1M | 2 |
Valuation, profit and volume
Pick score 47/100P/E (trailing)31.8Sector median 12.2
Market value$1.55BInsurance Brokers
Profit margin8.8%Revenue growth +20.7%
Volume vs. 50-day0.9×Last 5 sessions
Insiders' paper profit−$3.8MOn all tracked purchases -18.9%
Summary
Over the past 12 months, 9 Goosehead Insurance, Inc. insiders reported open-market purchases totaling $20.1M, while 6 insiders reported sales totaling $34.3M. The most recent cluster buy began on May 14, 2026, when 4 insiders bought a combined $665K. Among insiders with enough purchase history to measure, Mark E. Jones Jr. (COO, President) has the highest Insider Score at 89. 0 of 36 recorded sales were made under pre-scheduled Rule 10b5-1 trading plans, which are usually less informative than discretionary sales.
GSHD stock news and SEC filings
Recent 8-K filings and headlines. Tone is scored from the headline wording; “Policy” marks regulatory, trade or government topics.
Insider transactions
Open-market purchases and sales.
| Filed | Insider | Type | Shares | Price | Value | Since | Score |
|---|---|---|---|---|---|---|---|
| Sep 24SEC | Durable Capital Partners Lp10% Owner | Buy | 150,0002,720,260 held (+6%) | $47.32 | $7.1M | -8.1% | — |
| Aug 24SEC | Adrienne KebodeauxMember Of 10% Owner Group | Sell | 7,000 | $70.00 | $490K | -37.8% | — |
| Aug 21SEC | Serena JonesMember Of 10% Owner Group | Sell | 5,000 | $70.00 | $350K | -37.8% | — |
| Aug 21SEC | Serena JonesMember Of 10% Owner Group | Sell | 5,000 | $70.00 | $350K | -37.8% | — |
| Aug 21SEC | Serena JonesMember Of 10% Owner Group | Sell | 4,875 | $67.71 | $330K | -35.7% | — |
| Aug 21SEC | Serena JonesMember Of 10% Owner Group | Sell | 4,875 | $67.71 | $330K | -35.7% | — |
| Aug 21SEC | Serena JonesMember Of 10% Owner Group | Sell | 3,8936,107 held (−39%) | $68.75 | $268K | -36.7% | — |
| Aug 21SEC | Serena JonesMember Of 10% Owner Group | Sell | 3,8936,107 held (−39%) | $68.75 | $268K | -36.7% | — |
| Aug 21SEC | Serena JonesMember Of 10% Owner Group | Sell | 1,1075,000 held (−18%) | $69.87 | $77K | -37.7% | — |
| Aug 21SEC | Serena JonesMember Of 10% Owner Group | Sell | 1,1075,000 held (−18%) | $69.87 | $77K | -37.7% | — |
| Aug 17SEC | Serena JonesMember Of 10% Owner Group | Sell | 125 | $67.50 | $8K | -35.5% | — |
| Aug 17SEC | Serena JonesMember Of 10% Owner Group | Sell | 125 | $67.50 | $8K | -35.5% | — |
| Aug 5SEC | Mark & Robyn Jones Descendants Trust 2014Member Of 10% Owner Group | Sell | 100,000 | $65.31 | $6.5M | -33.4% | — |
| Aug 5SEC | Mark & Robyn Jones Descendants Trust 2014Member Of 10% Owner Group | Sell | 10,9566,558 held (−63%) | $66.71 | $731K | -34.8% | — |
| Aug 5SEC | Mark & Robyn Jones Descendants Trust 2014Member Of 10% Owner Group | Sell | 4,96717,514 held (−22%) | $65.46 | $325K | -33.5% | — |
| Aug 5SEC | Mark & Robyn Jones Descendants Trust 2014Member Of 10% Owner Group | Sell | 3,876 | $68.44 | $265K | -36.4% | — |
| Aug 5SEC | Mark & Robyn Jones Descendants Trust 2014Member Of 10% Owner Group | Sell | 2,6823,876 held (−41%) | $67.84 | $182K | -35.9% | — |
| Aug 4SEC | Durable Capital Partners Lp10% Owner | Buy | 22,7642,556,768 held (+1%) | $61.88 | $1.4M | -29.7% | — |
| Aug 4SEC | Durable Capital Partners Lp10% Owner | Buy | 13,4922,570,260 held (+1%) | $62.00 | $837K | -29.8% | — |
| Aug 3SEC | Peter R. LaneDirector | Buy | 1,600new position | $63.14 | $101K | -31.1% | — |
| Jul 30SEC | Mark & Robyn Jones Descendants Trust 2014Member Of 10% Owner Group | Sell | 56,414 | $70.29 | $4.0M | -38.1% | — |
| Jul 30SEC | Mark & Robyn Jones Descendants Trust 2014Member Of 10% Owner Group | Sell | 47,18256,414 held (−46%) | $69.60 | $3.3M | -37.5% | — |
| Jul 30SEC | Mark & Robyn Jones Descendants Trust 2014Member Of 10% Owner Group | Sell | 21,404103,596 held (−17%) | $68.43 | $1.5M | -36.4% | — |
| Jul 30SEC | Adrienne KebodeauxMember Of 10% Owner Group | Sell | 5,000 | $65.20 | $326K | -33.3% | — |
| Jul 30SEC | Adrienne KebodeauxMember Of 10% Owner Group | Sell | 5,000 | $65.03 | $325K | -33.1% | — |
| Jul 30SEC | Mark & Robyn Jones Descendants Trust 2014Member Of 10% Owner Group | Sell | 2,144 | $66.45 | $142K | -34.5% | — |
| Jul 30SEC | Mark & Robyn Jones Descendants Trust 2014Member Of 10% Owner Group | Sell | 3752,144 held (−15%) | $65.22 | $24K | -33.3% | — |
| Jul 28SEC | Durable Capital Partners Lp10% Owner | Buy | 36,0002,493,927 held (+1%) | $58.50 | $2.1M | -25.6% | — |
| Jul 28SEC | Durable Capital Partners Lp10% Owner | Buy | 33,2072,529,887 held (+1%) | $61.87 | $2.1M | -29.7% | — |
| Jul 28SEC | Durable Capital Partners Lp10% Owner | Buy | 31,0002,411,281 held (+1%) | $57.75 | $1.8M | -24.7% | — |
| Jul 28SEC | Durable Capital Partners Lp10% Owner | Buy | 25,0002,457,927 held (+1%) | $58.75 | $1.5M | -25.9% | — |
| Jul 28SEC | Durable Capital Partners Lp10% Owner | Buy | 21,6462,432,927 held (+1%) | $58.46 | $1.3M | -25.6% | — |
| Jul 28SEC | Durable Capital Partners Lp10% Owner | Buy | 4,1172,534,004 held (+0%) | $62.00 | $255K | -29.8% | — |
| Jul 28SEC | Durable Capital Partners Lp10% Owner | Buy | 2,7532,496,680 held (+0%) | $59.51 | $164K | -26.9% | — |
| Jun 1SEC | Patrick Ryan LangstonMember Of 10% Owner Group | Buy | 2,8007,800 held (+56%) | $35.56 | $100K | +22.4% | — |
| May 29SEC | John Arthur MartinCFO | Buy | 5,000new position | $34.73 | $174K | +25.3% | — |
| May 27SEC | Mark Evan JonesChair | Sell | 6,4663,122 held (−67%) | $40.51 | $262K | +7.4% | — |
| May 27SEC | Mark Evan JonesChair | Sell | 3,122 | $41.28 | $129K | +5.4% | — |
| May 26SEC | Mark & Robyn Jones Descendants Trust 2014Member Of 10% Owner Group | Sell | 45,588 | $40.07 | $1.8M | +8.6% | — |
| May 22SEC | Robyn Mary Elizabeth JonesMember Of 10% Owner Group | Sell | 79,3393,350 held (−96%) | $41.74 | $3.3M | +4.2% | — |
| May 22SEC | Robyn Mary Elizabeth JonesMember Of 10% Owner Group | Sell | 3,350 | $42.43 | $142K | +2.5% | — |
| May 21SEC | Mark & Robyn Jones Descendants Trust 2014Member Of 10% Owner Group | Sell | 29,23841,513 held (−41%) | $40.62 | $1.2M | +7.1% | — |
| May 21SEC | Mark & Robyn Jones Descendants Trust 2014Member Of 10% Owner Group | Sell | 20,730 | $42.21 | $875K | +3.1% | — |
| May 21SEC | Mark & Robyn Jones Descendants Trust 2014Member Of 10% Owner Group | Sell | 20,78320,730 held (−50%) | $41.57 | $864K | +4.7% | — |
| May 18SEC | Martin Ellis ThornthwaiteGeneral Counsel | Buy | 5,000new position | $41.50 | $208K | +4.8% | — |
| May 15SEC | Mark MillerCEO, President | Buy | 5,00040,000 held (+14%) | $36.89 | $184K | +17.9% | 82 |
| May 15SEC | Mark E. Jones Jr.COO, President | Buy | 2,6507,014 held (+61%) | $37.50 | $99K | +16.0% | 89 |
| May 5SEC | Mark Evan JonesChair | Sell | 5,090 | $45.32 | $231K | -4.0% | — |
| Apr 30SEC | Mark Evan JonesChair | Sell | 5,307 | $48.07 | $255K | -9.5% | — |
| Apr 30SEC | Mark Evan JonesChair | Sell | 179 | $49.06 | $9K | -11.3% | — |
| Feb 25SEC | Louis GoldbergDirector | Buy | 5,575new position | $44.85 | $250K | -3.0% | — |
| Dec 3SEC | Thomas McconnonDirector | Sell | 67,986271,022 held (−20%) | $73.60 | $5.0M | -40.9% | — |
| Dec 3SEC | Thomas McconnonDirector | Sell | 1,700269,322 held (−1%) | $74.56 | $127K | -41.6% | — |
| Dec 1SEC | Mark MillerCEO, President | Buy | 5,00035,000 held (+17%) | $72.34 | $362K | -39.9% | 82 |
| Nov 28SEC | John Terry O'connorGeneral Counsel | Buy | 2,1003,100 held (+210%) | $71.81 | $151K | -39.4% | — |
| Oct 29SEC | Mark E. Jones Jr.CFO, COO | Buy | 8664,364 held (+25%) | $74.44 | $64K | -41.6% | 89 |
| Oct 29SEC | Mark E. Jones Jr.CFO, COO | Buy | 73,498 held (+0%) | $74.45 | $521 | -41.6% | 89 |
Insiders at Goosehead Insurance, Inc.
| Insider | Bought | Sold | Last filing | Score |
|---|---|---|---|---|
| Durable Capital Partners Lp10% Owner | $18.4M | — | Sep 24, 2026 | — |
| Mark & Robyn Jones Descendants Trust 2014Member Of 10% Owner Group | — | $21.7M | Aug 5, 2026 | — |
| Thomas McconnonDirector | — | $5.1M | Dec 3, 2025 | — |
| Robyn Mary Elizabeth JonesMember Of 10% Owner Group | — | $3.5M | May 22, 2026 | — |
| Serena JonesMember Of 10% Owner Group | — | $2.1M | Aug 21, 2026 | — |
| Mark MillerCEO, President | $546K | — | May 15, 2026 | 82 |
| Adrienne KebodeauxMember Of 10% Owner Group | — | $1.1M | Aug 24, 2026 | — |
| Mark Evan JonesChair | — | $885K | May 27, 2026 | — |
| Louis GoldbergDirector | $250K | — | Feb 25, 2026 | — |
| Martin Ellis ThornthwaiteGeneral Counsel | $208K | — | May 18, 2026 | — |
| John Arthur MartinCFO | $174K | — | May 29, 2026 | — |
| Mark E. Jones Jr.COO, President | $164K | — | May 15, 2026 | 89 |
| John Terry O'connorGeneral Counsel | $151K | — | Nov 28, 2025 | — |
| Peter R. LaneDirector | $101K | — | Aug 3, 2026 | — |
| Patrick Ryan LangstonMember Of 10% Owner Group | $100K | — | Jun 1, 2026 | — |
Insider activity at other Financials companies
Same sector, ranked by insider buying in the last 90 days.
GSHD stock: common questions
Are Goosehead Insurance, Inc. insiders buying GSHD stock?
In the past 12 months, 9 insiders reported open-market purchases of GSHD worth $20.1M. The latest was 10% Owner Durable Capital Partners Lp bought $7.1M of GSHD at $47.32 — largest purchase by this insider in our records.
Are Goosehead Insurance, Inc. insiders selling GSHD stock?
6 insiders reported sales worth $34.3M over the same period.
Where does this data come from?
Every transaction comes from Form 4 filings that insiders must submit to the SEC within two business days of a trade. We pull them from SEC EDGAR every night.
What is GSHD's P/E ratio?
GSHD trades at about 31.8 times trailing earnings, compared with a median of 12.2 for the Financials sector.
What is GSHD's 52-week range?
Over the past year GSHD has traded between $34.37 and $78.37. It last closed at $43.51 on Oct 9, 2026.