Crocs (CROX) stock: insider trades, news & valuation
Consumer Discretionary · Strong buyingShare price and insider trades
Crocs insider trading at a glance (Oct 9, 2026): in the past 12 months, 3 insiders bought $836K and 3 sold $10.2M of CROX stock on the open market; P/E 10.1 vs. a sector median of 19.1.
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CROX insider buying and selling by quarter
Open-market purchases (green, above the line) and sales (red, below), by trade date.
| Quarter | Bought | Purchases | Sold | Sales |
|---|---|---|---|---|
| Q4 2026 | — | 0 | — | 0 |
| Q3 2026 | $613K | 4 | $4.2M | 6 |
| Q2 2026 | — | 0 | $3.9M | 3 |
| Q1 2026 | — | 0 | $2.2M | 3 |
| Q4 2025 | $224K | 1 | — | 0 |
Valuation, profit and volume
Pick score 62/100Summary
Over the past 12 months, 3 Crocs, Inc. insiders reported open-market purchases totaling $836K, while 3 insiders reported sales totaling $10.2M. 0 of 12 recorded sales were made under pre-scheduled Rule 10b5-1 trading plans, which are usually less informative than discretionary sales.
CROX stock news and SEC filings
Recent 8-K filings and headlines. Tone is scored from the headline wording; “Policy” marks regulatory, trade or government topics.
Insider transactions
Open-market purchases and sales.
| Filed | Insider | Type | Shares | Price | Value | Since | Score |
|---|---|---|---|---|---|---|---|
| Sep 16SEC | Beth J KaplanDirector | Buy | 88515,259 held (+6%) | $112.12 | $99K | +2.6% | — |
| Sep 16SEC | Thomas J SmachDirector | Buy | 680new position | $111.49 | $76K | +3.1% | — |
| Sep 14SEC | Thomas J SmachDirector | Buy | 3,00093,249 held (+3%) | $109.42 | $328K | +5.1% | — |
| Sep 14SEC | Thomas J SmachDirector | Buy | 1,000112,063 held (+1%) | $109.27 | $109K | +5.2% | — |
| Aug 11SEC | Andrew ReesCEO | Sell | 9,576722,789 held (−1%) | $138.38 | $1.3M | -16.9% | — |
| Aug 11SEC | Andrew ReesCEO | Sell | 8,696714,093 held (−1%) | $139.39 | $1.2M | -17.5% | — |
| Aug 11SEC | Andrew ReesCEO | Sell | 5,796737,497 held (−1%) | $137.41 | $796K | -16.3% | — |
| Aug 11SEC | Andrew ReesCEO | Sell | 4,204733,293 held (−1%) | $137.96 | $580K | -16.7% | — |
| Aug 11SEC | Andrew ReesCEO | Sell | 928732,365 held (−0%) | $139.04 | $129K | -17.3% | — |
| Aug 11SEC | Andrew ReesCEO | Sell | 800713,293 held (−0%) | $140.02 | $112K | -17.9% | — |
| Jun 9SEC | Andrew ReesCEO | Sell | 15,800753,281 held (−2%) | $117.94 | $1.9M | -2.5% | — |
| Jun 9SEC | Andrew ReesCEO | Sell | 9,988743,293 held (−1%) | $119.11 | $1.2M | -3.5% | — |
| Jun 9SEC | Andrew ReesCEO | Sell | 6,900769,081 held (−1%) | $116.97 | $807K | -1.7% | — |
| Feb 24SEC | Anne MehlmanPresident | Sell | 12,145131,112 held (−8%) | $100.06 | $1.2M | +14.9% | — |
| Feb 24SEC | Thomas J SmachDirector | Sell | 4,963108,246 held (−4%) | $100.00 | $496K | +15.0% | — |
| Feb 18SEC | Thomas J SmachDirector | Sell | 5,000 | $98.41 | $492K | +16.8% | — |
| Nov 12SEC | John B ReplogleDirector | Buy | 3,00018,417 held (+19%) | $74.50 | $224K | +54.3% | — |
Insiders at Crocs, Inc.
| Insider | Bought | Sold | Last filing | Score |
|---|---|---|---|---|
| Andrew ReesCEO | — | $8.0M | Aug 11, 2026 | — |
| Thomas J SmachDirector | $513K | $988K | Sep 16, 2026 | — |
| Anne MehlmanPresident | — | $1.2M | Feb 24, 2026 | — |
| John B ReplogleDirector | $224K | — | Nov 12, 2025 | — |
| Beth J KaplanDirector | $99K | — | Sep 16, 2026 | — |
Insider activity at other Consumer Discretionary companies
Same sector, ranked by insider buying in the last 90 days.
CROX stock: common questions
Are Crocs, Inc. insiders buying CROX stock?
In the past 12 months, 3 insiders reported open-market purchases of CROX worth $836K. The latest was Director Beth J Kaplan bought $99K of CROX at $112.12 — first open-market purchase in our records.
Are Crocs, Inc. insiders selling CROX stock?
3 insiders reported sales worth $10.2M over the same period.
Where does this data come from?
Every transaction comes from Form 4 filings that insiders must submit to the SEC within two business days of a trade. We pull them from SEC EDGAR every night.
What is CROX's P/E ratio?
CROX trades at about 10.1 times trailing earnings, compared with a median of 19.1 for the Consumer Discretionary sector.
What is CROX's 52-week range?
Over the past year CROX has traded between $73.39 and $141.19. It last closed at $114.98 on Oct 9, 2026.